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What Keeps You Awake At Night?

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I was going through Rapid Email Profits and after you’ve drilled down into your sub niche (golfers who want to learn how to drive the ball better) you want to think about the fears to find the triggers that will make them buy your product / listen to you over and above the other people in your market.

As I have been known to play some golf in the past I know that Alex was on to something when he gave this example. I know exactly how to drive the ball nice and long, I can easily get it up into the air and launch it over 200 yards with my driver.

The trouble is that it doesn’t happen all the time, and if I was stood on the first tee with an audience watching I’m never sure what’s going to happen. It could skim along the ground, go sky high, or wide right? Even worse it could come right off the toe and wack off the clubhouse and end up backwards.

So if I was writing a sales page or promoting a product relating to this sub niche I would make sure that the product also covers this angle, and get’s people to become emotional about the product. This builds on something else I’ve heard where “Facts Tell, But Stories Sell” which might have also been inspired by Alex Jeffreys’ content.

So moving away from golf back to a real niche that I’m hoping most you are interested in, the world of traffic generation via mailers and traffic exchanges. I’m looking to get started with Persicope and I’m hoping that if you share with me the questions you have that keep you awake at night I will try to cover that content in my broadcasts.

It could be testing and tracking, setting up your own splash / squeezepages, building a list, or anything else that you really want me to discuss.

Really looking forward to creating unique content that will give you clarity about online business.


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About the author: Andrew is a scientist who happens to know a lot about the technical aspects of blogging and listbuilding. If you have an issue with wordpress or your autoresponder and setting up squeezepages please get in touch via email / twitter or hire him on fiverr.

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