Recently the tracking service I use went through a makeover, and if you spend time driving traffic to your squeezepages then you need to collect some data to make sure you’re not wasting your time, money or both.
Like the banner above says it’s super simple to use, and in this post I’m going to share some of my results.
Traffic Exchange Advertising
Before the rebrand Trck.Me was all about traffic exchanges, and it gave me one link that I put into any site that I joined, and then as and when I create a new squeeze / splash page I just add it into rotation and compare it against the current page.
Alternatively if I want to run a seasonal campaign I only need to visit one site to change up all my advertising.
It also let’s me track individual sites and monitor conversions. the site will give me a list of sites where the traffic comes from, and conversion can be recorded either as a click through or image uploaded to a thank-you page, ideal if you’re using a double opt-in process and want to know that people are giving you real details.
The reason for the rebrand was to allow the site to reach out to an audience who don’t use traffic exchanges, and it allowed for the site to become a paid only service – see this post about why relying on free services is bad for you business.
Site Of The Day
At sweeva I always surf 10 days a site, and I’m an upgraded member. This means I generate a lot of credits, and I save these up to get my Click Track Profit squeezepage shown to all the members. As sweeva has a longer timer it means that the video has time to play, and here’s the results…
This is the url so you can see what I’m advertising
Note that any hits will show up as coming from this blog and won’t impact any other advertising campaign.
The number of credits it will cost you to get site of the day varies, but I’m happy that 7,500 credits resulted in my site getting seen by a lot of people. The 15% refers to unique visitors, so this shows that my site was shown a lot in rotation and this gives me good branding to the members who were doing more than just the 10 a day.
A conversion rate of 0.6% may not seem like much, but getting 24 new subscribers who have connected with me is awesome, and each of these people are now my Click Track Profit friends which means a relationship can be started.
Lastly I also got loads of great comments, and having people like your advertising means a lot.
Same Page In General Rotation
Now I have a co-op subscription which gives me a baseline amount of credits, and I when I do some surfing to collect the vault ‘n’ keys or a specific promotion I get spikes.
Yesterday’s extra spike occurred as I was feeling flush as one of the 24 leads from sweeva bought my Build A Quality List course
Now with general surfing the same page still converts, but to a lesser extent than site of the day – here’s the stats so far for November – I don’t want to name & shame the site that has generated zero results from 232 hits as I find this a surprise.
Now as I’m using a personalised video squeezepage that I’m building up my brand, and as I use my surf time to look for the clever people like me who are using traffic exchanges to build a list coupled with the fact I actually like clicking at all of the sites I feel happy advertising on traffic exchanges.
If I was just promoting a generic affiliate link and didn’t understand the community I would not be able to turn a profit based on these numbers.
Safelists Still Generate More Leads…
Now here’s where the real money can be made by understanding tracking.
Advertising a squeezepage in safelists will generate a lot more leads, and all things being equal I should really spend more of my time advertising with safelists.
Again, note that I’m still using personal branding and giving away information that people want.
I know that a lot of people are already sharing safelist tracking results, but if you look at my stats you will see my upgraded accounts at YourLuckyList & ListBandit from back in the day generate only a few hits, but the quality of leads is most excellent.
Can You See How Tracking Makes You Money Now?
In summary I hope this post has given you an insight into what sort of pages I’m promoting to build my list, and how I’m able to generate leads from traffic exchanges and safelists. If I was to move into PTC, banner advertising, solo ads, or giveaways then I can use Trck.Me to monitor what happens.
Just buying traffic and hoping for the best is like building a house with no foundations. It may look great, but you’re just asking for trouble in the long term.
Take advantage of the 30 day trial.