In 2013 this is going to be my motto.
Over the last month a combination of being ill, and then just spending hours learning stuff based on a random purchase I’ve done almost nothing that will have a positive impact on my business.
I bought Evil Facebook Magician: List Building Unleashed which was a great product, but for me personally I’m not going to take any real action with it. I’ve always wanted to utilise facebook more, but when I don’t have a personal account and all the “niche research” I do comes back negative it’s hard to get excited about taking action.
I spend many hours devouring up the content, only to realise I’d been spinning my wheels, and actually gone backwards with my own listbuilding. If I’d spend the same amount of time doing my safelist mailings, adding a “+1” into my downline at ClickTrackProfit, writing a blog post, or blog / warrior forum commenting I would have generated some long term traffic and found visitors who are interested in what I have to say and will buy the things I recommend.
A dull unsexy message and one I struggle to adhere to, but it guess what, in the words of Jon Olson it is doing these repetitive tasks that turn a hobby into a real business.
Now I can’t go back in time, but next time I’m reading a salespage I will try to stop myself from being the impulsive nodding dog who buys into the concept and finds out after several hours that actually it’s a simple phillips head screwdriver I needed and I’ve bought an expensive pozidrive 500W electric combi drill.
Sometimes the best course of action is to just walk out of the shop / close the browser (ignoring the pop-up discounts) and look at what you need to keep on doing rather than buying bigger and better tools to do something that actually doesn’t need to be done. I tend to be impulsive and buy the shiny new tool, a lot of things I buy end up on ebay being sold at a loss as I just want rid – sadly I don’t think a market exists for digital products with one careless owner who let them gather cyber dust.
When you have identified your biggest weakness it becomes easier to overcome it.
My focus needs to be on driving traffic to my websites and fiverr gigs. I want people to buy products / services from me and build my brand as being an expert who’s willing and able to help newbies get started without going through the spinning wheel phase my impulse buying leaves me in.
Lastly I plan on being off the computer during the holidays, but I do have an awesome guest post lined up for January to help you focus the mind on what you want to achieve in 2013.
Enjoy Christmas, hope that Santa is good to all of you.