If you are going to tell people how to avoid stupid mistakes at least make sure that you’re own site is free of stupid mistakes.
#1 Have some sort of personal branding on your squeezepage. I know that other experts tell you this will hurt the opt-in rate, but I would rather know who I was giving my details over to if you want a list of proper e-mail addresses that people actually check.
#2 Create a “confirm page” where you can explain what happens next. Aweber have an excellent video, or you can record your own welcome message, and immediately build up a relationship with your new subscriber.
#3 Use a download page to deliver the freebie. A simple page with a related offer and download instructions will make you a lot more money and create value than just attaching a pdf file.
#4 Stick to a single niche, if you give away a report on listbuilding don’t send me to a survey relating to something else in the first message.
#5 Actually put some effort into the gift, and make it look valuable and full of information that people who paid money would feel like they had a good deal.
So it seems that poor Ryan has made 5 stupid mistakes in his list building process trying to tell you about 3 stupid mistakes you should avoid when building a list.
Essentially Ryan is just one example of people who bought in the dream of internet marketing and blindly doing what put in the report they bought. No thought has gone into what the customer thinks, and what the actual product will be, and this is just wrong.
So next time you buy something or go through a sign up process that sucks, please give that person some feedback.