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A Rant About “Internet Marketers”

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So I’ve been spending a lot of time at the warrior forum looking at the threads relating to list building and I have to say the advice that people are getting on list building is shocking, and as you can see from the video above the people who claim to be experts know nothing.

If you are going to tell people how to avoid stupid mistakes at least make sure that you’re own site is free of stupid mistakes.

#1 Have some sort of personal branding on your squeezepage. I know that other experts tell you this will hurt the opt-in rate, but I would rather know who I was giving my details over to if you want a list of proper e-mail addresses that people actually check.

#2 Create a “confirm page” where you can explain what happens next. Aweber have an excellent video, or you can record your own welcome message, and immediately build up a relationship with your new subscriber.

#3 Use a download page to deliver the freebie. A simple page with a related offer and download instructions will make you a lot more money and create value than just attaching a pdf file.

#4 Stick to a single niche, if you give away a report on listbuilding don’t send me to a survey relating to something else in the first message.

#5 Actually put some effort into the gift, and make it look valuable and full of information that people who paid money would feel like they had a good deal.

So it seems that poor Ryan has made 5 stupid mistakes in his list building process trying to tell you about 3 stupid mistakes you should avoid when building a list.

Essentially Ryan is just one example of people who bought in the dream of internet marketing and blindly doing what put in the report they bought. No thought has gone into what the customer thinks, and what the actual product will be, and this is just wrong.

So next time you buy something or go through a sign up process that sucks, please give that person some feedback.

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About the author: Andrew is a scientist who happens to know a lot about the technical aspects of blogging and listbuilding. If you have an issue with wordpress or your autoresponder and setting up squeezepages please get in touch via email / twitter or hire him on fiverr.

4 comments… add one
  • Christine Brady September 22, 2012, 9:45 pm

    Hey Andrew,

    Absolutely agreed! First it was using straight PLR with no editing whatsoever. Now it’s using unimpactful, boring free reports.

    I’m testing out some different free offers right now, but as the video pointed out, there has to be something that makes the new subscriber WANT to stay on your list. IMPRESS them and convey how knowledgeable you are.

    And an eye-catching squeeze page helps too!

    Have a great weekend!

    Christine Brady recently posted..Expert Answers on Sending Traffic to a Lead Capture Page

  • Patrick Griffin September 23, 2012, 2:09 am

    Great post.
    There is nothing in the example you have provided to make me have any confidence that this guy knows what he is talking about.
    I am glad you have highlighted this kind of nonsense.
    Patrick Griffin recently posted..Apple iPhone 5 bests Samsung Galaxy S3 in Android Authority drop test

  • Tim Bonner September 23, 2012, 4:28 pm

    Hey Andrew

    That’s two rants in the space of a couple of weeks! You are on a mission mate.

    I agree with absolutely everything you are saying though. I really need to change my free offer.

    I just put it up there as an interim measure whilst I put something together a bit more concrete. Then I never got around to going back and doing anything about it. Not good I know!

    Anyway, thanks for sharing.

    Tim Bonner recently posted..How Do You Cope With Change?

  • Richard Brokenshire November 10, 2012, 7:55 pm

    Hi Andrew, I agree wit you. Lead with value or you are dead in the water! If you can’t come up with something of value on you own, pay someone to develop something for you!
    Richard Brokenshire recently posted..What’s so special about internet network marketing?

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