Internet Marketing Without The Hype

It’s like Tony Blair famously once said “Education, Education, and Education”. If you want to run a profitable website you need to the basics, and it wasn’t until I learned the basic skill set that I started to turn a profit.

I’ve broken these educational skill sets down into 3 area’s, kinda like primary school, secondary school, and then university. It’s important that you realise that if you haven’t been to primary that you’ll struggle if you jump straight in at degree level material.

This is one of the points that Frank Kern has been making in his recent mass control video’s, people don’t want to buy the basic primary school stuff, they want the PHD level courses. Which if why people suffer from “information overload” and get into debt buying stuff they don’t need.

Now here’s what I would expect a primary school marketer to be able to achieve.

• Register a domain name, and point the nameservers to your hosting account.
• Understand ftp and be able to add pages to your website
• Ability to use a wysiwyg html editor
• Be able to brand a viral report and upload the pdf file to a “thank-you” page
• Copy and paste html code to add banners / unadvertised bonus to “thank-you” page

Now moving into secondary school

• Understand the opt-in process, and know how to create opt-in pages to give away a viral report
• Create a paypal button so that you can start to receive payments
• Buy rights to a product related to the viral report so that you have something to sell
• Start sending traffic to the opt-in page via Traffic Exchanges, Safelists, and other low cost methods
• Indentify possible mentors and hang out at internet marketing forums

Moving onto University level

• Identify a niche and create a report suitable for list building in this niche
• Move onto installing scripts, or identify someone who can do this for you
• Start a viral marketing campaign by turning the report into a membership site
• Do joint ventures with people who have similar sized lists
• Invest the profits back into continued learning so that you become an expert in your field.

Now I would like to think that I’m at university level. Importantly it doesn’t matter where you are, but that you identify products / people that will allow you to educate yourself and take you closer towards being able to afford the home study courses and understanding how to implement the knowledge they give you.

As always I hope you find this article usefull, and I’d appreciate it if you could take a minute to leave a comment.

Happy List Building

Andrew